Services

Your work is indispensable.

Your website and sales copy should be, too.

You’ve got the skills, experience, and passion to run a successful consulting practice or small business.

You’re a meeting pro with a feelings-first approach that makes your clients feel welcome and heard.

You have a stellar offering that you’ve been sitting on for far too long.

You KNOW there are people out there right now desperately seeking a service like yours.

But translating who you are and what you do into a conversion-focused website? Uh-oh.

Website and sales page copywriting for professionals, consultants, and solopreneurs

A professional copywriter with a big-picture brain (hi!) can help you:

Get a fresh, strategic vision instead of scattered ideas
Tighten your messaging and professional bio
Optimize your website or sales page for conversion
Harness SEO so you can focus on what you love: building your business

Put your words to work

Two conversion-focused, strategy-packed copywriting services to choose from.

Website strategy & copywriting

Five pages of website copy in strategic custom wireframes, ready for your designer in just three weeks.

$2,795
+ $500 for each additional page

Sales page copywriting

One long-form sales page in a strategic custom wireframe, ready for your designer in just three weeks.

Starting from $2,500
Rush pricing available

What you’ll receive:

  • Research-backed and conversion-focused website copy for a standard 5 page website OR one long-form sales page
  • Brand and competitive research to set yourself apart
  • 1x Brand Voice Guide (key to messaging on your website and beyond!)
  • 1x 60-minute project strategy call
  • 1x revision session via the comment feature in Google Docs
  • 1x LIVE revision so we can make sure every detail is *chef’s kiss* just right
  • Custom copy wireframe in Google Docs for easy hand-off to your designer
  • Collaboration with your designer (or project hand-off to a trusted website designer)
  • SEO meta titles and descriptions to make it easier to find you online

How it works

My communication-meets-conversion workflow takes place over a three week period.

I only work with 1-2 clients each month because of the deep insight and strategy that goes into every project.

Week one: Project launch and research

Week two: Wireframing and writing

Week three: Revisions and project wrap-up

Looking for a designer? I partner with Adrian Trimble, designer and developer extraordinaire.

Some nice words from clients

“It was a pleasure to work with Carlene this past year. She was able to hit the ground running and captured our intended voice and brand very quickly. She had great communication and was able to manage our expectations, and most importantly, was reliable.”

Bryan Blend, Portable North Pole


Ready to partner with your friendly neighbourhood copywriter?

Whether you’re growing your business or expanding your offerings, I’m here to strategize and write website copy that communicates exactly what you want customers to know.

Fill out the form below and I’ll be in touch within 48 hours to schedule your FREE 30-minute copy chat, where we’ll talk shop and hone-in on how your website’s words can be an ideal client magnet.